Online Reputation Management Solutions believes that helping our clients and visitors understand the basics, benefits and importance of an effective Online Reputation is a crucial first step. The Online Rep. Glossary was prepared for you as a quick reference and it defines a selection of most frequently used terms in the field of Online Reputation Management. You should also check the Free SEO Tools and Free SEM Tools! The following are popular Online Reputation Management (SEO, SEM, Public Relations) acronyms and abbreviations. Enjoy browsing our collection of free SEM and SEO Tools & the Glossary!
AOL = America Online, a search engine
ATW = AlltheWeb, a search engine
AV = AltaVista, a search engine
B2B = Business to Business
B2C = Business to Consumer
B2E = Business to Employee
BDV = Business Development Portfolio
BFS = Bad Financial Standing
BI = Business Intelligence
CEM = Commercial Electronic Messages
CGM = Consumer Generated Media
CMS = Content Management System
CPC = Cost- Per-Click
CPL = Cost Per Lead
CPM = Cost Per Thousand
CPS = Cost Per Sale
CRA = Corporate Reputation Audit
CRM = Customer Relationship Management
CSS = Cascading Style Sheets
CSE = Comparison Shopping Engine, Custom Search Engine
CTR = Click Through Rate
DHTML = Dynamic Hypertext Markup Language
DMOZ = Directory MOZilla (a directory)
DNS = Domain Name System
DPS = Double Page Spread
DRPs = Directory Results Pages
DTC = Direct Traffic Center (Overture/Yahoo! Search Marketing)
e-PR = online Public Relations
EOC = Email Optimization Consultant
EPC = Earnings Per Click
EXE = Executable (file.exe)
FAQ = Frequently Asked Question
FAQs = Frequently Asked Questions
FFA = Free For All (FFA Links Pages)
FTC = Federal Trade Commission
FTP = File Transfer Protocol
GAP = Google Advertising Professionals
GWO = Google Website Optimizer
HTTP = Hypertext Transfer Protocol
HTTPS = HyperText Transfer Protocol Secure
IBL = Inbound Link
ICANN = Internet Corporation for Assigned Names and Numbers
ICRA = Internet Content Rating Association
IIS = Internet Information Services
IM = Instant Messaging
IPR = Institute of Public Relations
IPRA = International Public Relations Association
INK = Inktomi, a search engine
IP = Internet Protocol
IP = Intellectual Property
IPR = Intellectual Property Right
IT = Information Technology
IYP = Internet Yellow Pages
KDA = Keyword Density Analyzer
KEI = Keyword Effectiveness Index
KPI = Key Performance Indicator
NDA = Non-Disclosure Agreement
OBL = Outbound Link
ODP = Open Direcrory Project
OOP = Over Optimization Penalty
OTH = Opportunity To Hear
OTS = Opportunity To See
ORM = Online Reputation Management
ORMS = Online Reputation Management Specialist
OWBL = One way back link
PFI = Pay for Inclusion
PFP = Pay For Performance, Pay For Placement
PPC = Pay Per Click
PPV = Pay Per Visitor
PR = Google PageRank™
PR = Public Relations
RQ = Reputation Quotient
RMS = Reputation Management Specialist
ROI = Return on Investment
RSS = RDF Site Summary, Rich Site Summary, Really Simple Syndication
SCCR = Single Column Centimetre Advertising Rate
SEM = Search Engine Marketing
SEO = Search Engine Optimization
SEP = Search Engine Placement
SERP = Search Engine Results Page
SES = Search Engine Strategies
SMM = Social Media Marketing
SMO = Social Media Optimization
SMP = Social Media Profile
SNS = Social Networking Service
SSE = Yahoo! Search Submit Express
SSP = Yahoo! Search Submit Pro
TLA = Text Link Ads
W3 = World Wide Web
W3C = World Wide Web Consortium
WOM = Word-of-mouth, word-of-mouse
OK - The request has succeeded. The information returned with the response is dependent on the method used in the request.
Moved Permanently - The requested resource has been assigned a new permanent URI and any future references to this resource SHOULD use one of the returned URIs.
Found - The requested resource resides temporarily under a different URI. Since the redirection might be altered on occasion, the client SHOULD continue to use the Request-URI for future requests.
Not Modified - If the client has performed a conditional GET request and access is allowed, but the document has not been modified, the server SHOULD respond with this status code.
Temporary Redirect - The requested resource resides temporarily under a different URI. Since the redirection MAY be altered on occasion, the client SHOULD continue to use the Request-URI for future requests.
Bad Request - The request could not be understood by the server due to malformed syntax. The client SHOULD NOT repeat the request without modifications.
Unauthorized - The request requires user authentication. The response MUST include a WWW-Authenticate header field containing a challenge applicable to the requested resource.
Forbidden - The server understood the request, but is refusing to fulfill it. Authorization will not help and the request SHOULD NOT be repeated.
Not Found - The server has not found anything matching the Request-URI. No indication is given of whether the condition is temporary or permanent.
Gone - The requested resource is no longer available at the server and no forwarding address is known. This condition is expected to be considered permanent.
Internal Server Error - The server encountered an unexpected condition which prevented it from fulfilling the request.
Not Implemented - The server does not support the functionality required to fulfill the request. This is the appropriate response when the server does not recognize the request method and is not capable of supporting it for any resource.